In the assortment of research institutes and thinks tanks based in Southern California, there is not one exclusively focused on the Southern California mega-regional economy and the unique challenges it faces. That is the purpose of this proposed institute and the subject of this concept paper.
After initial discussions and brainstorming about the institute's strategic and fundraising goals, I developed a future-forward brand, look and style, reflective of the incredible level of thought and originality that went into the overall concept and the paper's narrative, along with building custom graphics and charts, to distinguish this institute from other's in the region. The paper was distributed to potential strategic partners and major funders.
*This piece has been altered to reflect only the design aspect and not any proprietary information related to the client.